created by [email protected]
Us three founders Game storywriter in 2014 2015 & 2016 moderate growth, focusing on sales personnel
IWA Labs AppGyver Freelancer Network
Brands/marketers Media Agencies Outdoor Advertisers
The Zee.do Brand Games concept
Technical setup and implementation
Acquiring sales and working with customers
We are generating a new way to do Real Life Advertising, Brand Games in the urban environments using mobile devices to play Mobile Brand Games
We provide significant added value for advertisers’ visibility and engagement within the traditional Out of Home advertising, providing involvement and interactivity
Our web based tools make it easy to add any existing Out of Home advertising into Zee.do Brand Games platform
It is easy, fast and measurable to integrate Zee.do Brand Games into the media mix
We help brands to build involving experiences within Brand Games, and help Media Buying Agencies to use the platform effectively
The marketing managers with easy to start dashboard (online service)
Agencies doing the media spending plans
Media owners renting the OOH space
Own team and the development team.
It is easy to adapt Zee.do Brand Games into existing campaigns, we provide brands and their selected media agencies with ready Brand Game templates
We use the Social Media channels effectively to raise awareness, interest, desire and also action towards Brand Games
Work purchased mainly from IWA Labs and AppGyver
2013 still working from home officess/cafeterias. Q1/14 continues as easy investments, until Round A financing reached
Peter & Tapsa close to full time, Ismo part time. Extra Game Writer needed. Salary costs during 2014 total approx 10K€/month
Cost per Discovery, Cost per Scan/Capture model, small revenue generator, scalable globally
Cost per Desired Outcome, Cost per Action, large revenue generator, higher percentage. Scalable.
Projects for advanced metrics, analytics and optimization, and tailored Brand Game development on fixed fees