On The Rocks

created by [email protected]

Key Partners

• Patchwork Pantry
• Wal-mart
• Michael's
• Dollar Tree
• Staples

Patchwork Pantry

Wal-mart

Michael's

Dollar Tree

Staples

Key Activities

• Updating Facebook and Intargarm
• Makeing Magnets

Updating Facebook and Intargarm

Makeing Magnets

Value Proposition

• Handcrafted, Artisan Magnets
• Unique way to show school pride
• Showing fraternity/sorority pride
• High end kitchen accessory

Handcrafted, Artisan Magnets

Unique way to show school pride

Showing fraternity/sorority pride

High end kitchen accessory

Customer Relationships

• Facebook
• Intargarm

Facebook

Intargarm

Customer Segments

• Soroity Members
• Business Fraternities
• Sports Fans
• College Aged Females
• Middle Age Women 30-50
• Roommates

Soroity Members

Business Fraternities

Sports Fans

College Aged Females

Middle Age Women 30-50

Roommates

Key Resources

• Time
• Materials
• Internet
• Printer & Computer
• Cash

Time

Materials

Internet

Printer & Computer

Cash

Channels

• Facebook
• Bookstore/Outpost
• Word of Mouth
• Instagram
• Tables/walking around campus

Facebook

Bookstore/Outpost

Word of Mouth

Instagram

Tables/walking around campus

Cost Structure

• $4.16 Avg Profit per Set
• $1.31 Avg cost per Set of 6
• 40% of total to Patchwork Pantry

$4.16 Avg Profit per Set

$1.31 Avg cost per Set of 6

40% of total to Patchwork Pantry

Revenue Streams

• On time single purchase
• Pay Pal
• Square
• Pre-orders
• Pay Pal

On time single purchase

Pay Pal

Square

Pre-orders

Pay Pal

Brainstorming Space