The Global Nomad Initiative

created by [email protected]

Key Partners

  • Government Agencies & Activists
  • Expert Consultants
  • Local Communities

Government Agencies & Activists


Insight and funding from government agencies and activists add financial and intellectual value to our organization

RISKS: Slow moving, lack of funding, lack of organization

MANAGEMENT PLAN: We will minimize reliance when we need to move fast and pivot quickly

Expert Consultants


Pairing with individuals with specialized knowledge on a project-to-project bases allows us a greater depth of understanding about specific fields and areas of interest

RISKS: High cost, limited availability

MANAGEMENT PLAN: We focus our needs before calling on experts for help

Local Communities


Communities affected by migrating populations and the products/services we help create

RISKS: Difficulty gathering consensus, insular

MANAGEMENT PLAN: We utilize our broad network to gain access to communities while maintaining a trustworthy reputation

Key Activities

  • Qualitative Research
  • Quantitative Research
  • Strategic Storytelling

Qualitative Research


By coupling the design thinking process and narrative inquiry we are able to better understand our stakeholders needs and desires

RISKS: Easy to misinterpret, time consuming (us), expansive (customers), hard to sell

MANAGEMENT PLAN: We maintain an extensive portfolio of case studies. We interview a diverse set of individuals and experts using methods that minimize our own bias. We support all of our finding with statistical analysis and trends research

Quantitative Research


Using tested trends analysis methods and systems science tools we find quantitatively relevant data to understand our stakeholders and their environment

RISKS: Easy to misinterpret, low impact without a narrative to back it up

MANAGEMENT PLAN: We pair all quantitative research with real world examples. We inform our research with expert input

Strategic Storytelling


After we find solid opportunities for our customers, we leverage expert storytelling techniques to clearly communicate needs and goals across a variety of industry levels (through structured brainstorming, workshops, presentations, and documentation)

RISKS: Executives are wary of it (they want numbers), time consuming

MANAGEMENT PLAN: We start with the numbers first (in a way that drives to the question, "What's the story behind this?"). We create documents that are quickly digestible, use imagery where possible, and include appendixes with more information

Value Proposition

  • Advocacy
  • Relationship Building
  • Organizational Tactics
  • Long-Term Planning
  • Reliable Direction
  • Tailor-Made Strategy
  • The Newest Information
  • Non-Bias/Outside Perspective
  • Secret Knowledge

Advocacy


Through personal interviews we learn the needs wants and fears of migrant populations so that they can be incorporated into the products and services we help design and the relationships we build

RISKS: Lack of accessibility, finding out things that our customer may not want to hear

MANAGEMENT PLAN: We utilize online resources when necessary and cluster interviews by location when possible. We meet people when it's convenient for them. We use storytelling and trends to back up what we're saying or we keep our mouths shut

Relationship Building


By connecting organizations, communities and migrant populations we create relationships based on mutual understanding and respect

RISK: Hard to get people to agree

MANAGEMENT PLAN: We use storytelling and trends to back up what we're saying

Organizational Tactics


Our insights and recommendations provide organizations with the structure and direction they need in order to cope with internal and external challenges while optimizing their opportunities for success

RISK: Tactical implementation is difficult (especially for big organizations)

MANAGEMENT PLAN: We start by developing a personal relationship with those that will be impacted by our insights and recommendations and utilize their feedback throughout the process

Long-Term Planning


Through qualitative and quantitative research we are able to develop adaptive strategies for all of our customer segments

RISKS: Difficulty forecasting the future (we could be wrong), unintended consequences

MANAGEMENT PLAN: We maintain liability insurance, diversify our research, always ask the experts, have frequent check-ins with stakeholders, and always follow up with our customers

Reliable Direction


Proven strategic processes from a team with planning, execution, and follow-up experience in a variety of sectors

RISK: Trends are always changing (information has a short shelf life)

MANAGEMENT PLAN: We never stop educating ourselves on the newest information. We seek expert input. We constantly pull in new individuals to mentor to keep us on our toes. We maintain a diverse team and a culture of trust

Tailor-Made Strategy


Strategic insights and recommendations developed for individual clients based on their current and projected environment

RISKS: Time consuming and expensive, may be unnecessary

MANAGEMENT PLAN: We try to mitigate customer costs by creating deliverable that can be shared immediately. We start by developing an understanding of the scope and goals of each project

The Newest Information


By conducting research particular to each client we ensure that all data gathered is current and relevant

RISK: Trends are always changing (information has a short shelf life)

MANAGEMENT PLAN: We never stop educating ourselves on the newest information. We seek expert input. We constantly pull in new individuals to mentor to keep us on our toes. We maintain a diverse team and a culture of trust

Non-Bias/Outside Perspective


By acting as an extra set of eyes for clients, we help find challenges and opportunities that they may be too close to see

RISKS: Lack of context, hard to catch up

MANAGEMENT PLAN: We start every project with a set of internal interviews, a stakeholder workshop, and secondary research. Everyone on our team is hired for personality (we all have to be expert learners) and serves a shifting set of roles. We have standard practices that ensure the mental and emotional health of our team to keep them sharp

Secret Knowledge


Our intensive research process allows us to get to information that many people may be too embarrassed or afraid to share

RISKS: Negative reaction from interviewees, hard to get to the information we need, finding out things that our customer may not want to hear

MANAGEMENT PLAN: We keep top notch interviewers on staff

Customer Relationships

  • Social Networks
  • Direct Account Management
  • Bilateral relationship building
  • Co-creation

Social Networks


Personal and professional networks help spread the word about GNI

RISK: Inaccurate representation of our services

MANAGEMENT PLAN: We use stories, case studies, and individually relevant examples to explain our services

Direct Account Management


One on one contact between customers and the primary team member

RISK: Primary team member may not know what the customer needs to know

MANAGEMENT PLAN: Maximize the amount of common knowledge between team members through comprehensive documentation

Bilateral relationship building


We increase the trust and comfort level of our customers' relationship with their customers through our own personal interactions in research

RISK: Providing a false sense of safety

MANAGEMENT PLAN: We give interviewees a clear view of the potential impact of what they tell us. We always allow interviewees to follow-up with us. If something we find has the potential to make a relationship worse we bring it to their attention immediately

Co-creation


Our process allows the experts in a firm to influence the direction and follow-through of their company beyond consultant-to-executive interaction

RISKS: Overly influential but mis-informed perspectives, false sense of safety, groupthink

MANAGEMENT PLAN: We use workshop and interview techniques that provide structure and safety. We let interviewees remain anonymous. We use a large sample set for internal interviews

Customer Segments

  • Migrating Populations
  • Businesses
  • Non-Profits
  • Government Agencies
  • Educational Organizations

Migrating Populations


Any group of people that are relocating en masse do to unfavorable conditions in their native environment OR the perception of more-favorable opportunities in other environments

RISK: They have a problem that we can't help solve

MANAGEMENT PLAN: We clearly state our goals and the scope of our resources. We work with partners

Businesses


Companies who provide products and services to fast-growing local populations

RISKS: They don't see the value of our services, the people with the money may not be the people with whom we want to work, they don't think we have enough experience

MANAGEMENT PLAN: We rely on social proof from the previous projects we've done. We maintain updated portfolio. We practice selling our services in a variety of different ways and tailor our approach to each prospective clients. We always research our clients ahead of time. We work through reputable partners. We always start small and local

Non-Profits


Organizations that aid in understanding and coping with migration and environmental issues

RISKS: They're unable to pay us, incomplete follow-through on their end, they don't think we have enough experience

MANAGEMENT PLAN: We identify fiscal compromises at the onset of the contract (non-monetary compensation). We willing to work for less during lean times. We create realistic strategies that are based on their organization's abilities. We work through reputable partners. We always start small and local

Government Agencies


Local, state, federal and international agencies that create/enforce laws and policies that affect the movement of people

RISK: They may not want to work with us, regulatory challenges, they're unable to pay us, they don't think we have enough experience

MANAGEMENT PLAN: We only approach them when our goals align. We rely on social proof from previous projects. We work through reputable partners. We request rules and guidelines prior to entering into a contract. We always have a lawyer on call. We identify fiscal compromises at the onset of the contract (non-monetary compensation). We willing to work for less during lean times. We work through reputable partners. We always start small and local

Educational Organizations


Public and private organizations that offer educational opportunities for communities

RISK: They're unable to pay us, incomplete follow-through on their end, fear of the private sector, they don't think we have enough experience

MANAGEMENT PLAN: We identify fiscal compromises at the onset of the contract (non-monetary compensation). We willing to work for less during lean times. We create realistic strategies that are based on their organization's abilities. We maintain advocates within educational organizations. We work through reputable partners. We always start small and local

Key Resources

  • Prior Experience
  • Small Diverse Team (of really smart people)
  • Social Networks
  • Proprietary Knowledge
  • The Internet

Prior Experience


We build on what we've learned from past projects to created a cumulative stock of information and experiences

RISK: Internal biases

MANAGEMENT PLAN: We always list our assumptions before we start and get a fresh pair of eyes on each project

Small Diverse Team (of really smart people)


Our team's ability to process the information we're presented with is the backbone of GNI's operations

RISKS: Hard to expand as a company, group cohesion requires a lot of time and energy

MANAGEMENT PLAN: All team members are required to mentor someone new to the field. We have a clearly define organizational culture with trust and play as a priority

Social Networks


The personal and professional networks associated with GNI act as a pool for finding individuals to interview and potential partnerships

RISKS: Limited reach and diversity, time consuming

MANAGEMENT PLAN: We maintain solid relationships with the people that know people. We supplement our personal networks with online networks. We utilize the "snow-ball" method (building new networks as we go)

Proprietary Knowledge


Existing knowledge that our customers can share with us

RISKS: Breaching NDA, hard to get to, may lack context

MANAGEMENT PLAN: We implement standard practices when dealing with NDA information. We minimize reliance on pre-existing research. We cross-reference existing information with what we find in our research

The Internet


Easy access to huge amounts of information

RISKS: Misinformation, cognitive overload

MANAGEMENT PLAN: We carefully check our sources. We have hard stops for when exploration needs to end. We make our goals clear and specific

Channels

  • Direct Contact
  • GNI.vision
  • Media and Word-of-Mouth
  • Partners

Direct Contact


Personal contact (face-to-face and digital) between the GNI team and client

RISKS: Everyone has bad days, conflicting personalities

MANAGEMENT PLAN: We always have more than one person in contact with the client, follow-up after each project, and every member of the team is trained in group/communication dynamics

GNI.vision


Web-based access to case studies, blog, event information, description of services, and contact information

RISKS: Inaccurate representation of the team, may not be utilized

MANAGEMENT PLAN: Rolling updates for the website and social media. Good SEO and backwards links. We create easily digestible, relevant content that can be featured in other sources. Extensive user testing on the website. Feature videos and other mixed media on the website

Media and Word-of-Mouth


Written articles and personal references that feature the goals, motivations, and achievements of GNI's clients

RISKS: Bad media, getting too big--too fast

MANAGEMENT PLAN: Intentionally feed good media to media outlets. We respect our NDAs. We respectfully confront bad media immediatly. We have SMART goals and rules for how we take on new clients

Partners


Experts who direct their customers to GNI for their personal and professional gain

RISKS: If we fail they may look bad, taking on bad clients

MANAGEMENT PLAN: We claim responsibility for everything we do. We have close contact with partners who connect us with new clients. We have SMART goals and rules for how we take on new clients

Cost Structure

  • Man-Hours
  • Office Space
  • Travel Expenses
  • Research & Deliverable Materials
  • Liability Insurance

Man-Hours


Hourly/salary payment of employees

RISK: Going over budget, not enough work (for salaried employees), overworked salaried employees, unfair compensation

MANAGEMENT PLAN: Sign-on contract are clear and easy to understand. We have an open dialogue about employee expectations. We use standardized time management tools. We always have a back-up plan and keep financial padding for payroll. We shop for clients 3-6 months in advance

Office Space


Rent and other costs required to provide GNI with a base of operations

RISK: Limit growth of team

MANAGEMENT PLAN: We only sign 6 month leases until we've decided that we will not increase the size of our team

Travel Expenses


Expenses accrued while traveling to and from interviews, meetings, etc.

RISKS: Money goes out before it comes in, being turned down due to high travel costs to the client, having to change research process to accommodate alternatives to traveling

MANAGEMENT PLAN: We maintain financial padding for potential travel expenses. We clearly state travel expenses in our SOWs. We utilize online resources when necessary and cluster interviews by location when possible. We meet people when it's convenient for them

Research & Deliverable Materials


From Post-It notes to computer programs, we need assets to make our ideas tangible

RISKS: Tech problems

MANAGEMENT PLAN: We always have a tech guy on call

Liability Insurance


CYA (Cover Your Ass)

RISK: Not having enough

MANAGEMENT PLAN: We make sure our coverage meets the needs of our clients

Revenue Streams

  • Project Based Fees

Project Based Fees


Lump-sum or dispersed payments from organizations, received in exchange for consultation services

RISKS: Underbidding jobs, financial instability

MANAGEMENT PLAN: We track the finances of all past projects. We tell our clients that scope-creep will result in a revision of the original contract. We maintain financial padding for lean times, minimize ongoing costs, and only hire new employees when it's absolutely necessary

Brainstorming Space