SUBWAY

created by [email protected]

Key Partners

  • Franchise owners
  • Suppliers
  • Doctor's Associates (parent owner)
  • Disney Studios
  • Sponsors

Franchise owners

Suppliers

Doctor's Associates (parent owner)

Disney Studios

Sponsors

Key Activities

  • Logistics activities
  • Perishable inventory management
  • Vendor relationship
  • Contracting
  • Customer service
  • Quality control

Logistics activities

Perishable inventory management

Vendor relationship

Contracting

Customer service

Quality control

Value Proposition

  • Health conscious products
  • Introduction of gluten free bread and brownies
  • Largest single-brand restaurant in the world
  • Low priced - 5 dollar bubs
  • Environmental sustainability
  • "Eat Fresh"
  • Customization of subs
  • Elimination of antibiotic content meats

Health conscious products

Introduction of gluten free bread and brownies

Largest single-brand restaurant in the world

Low priced - 5 dollar bubs

Environmental sustainability

"Eat Fresh"

Customization of subs

Elimination of antibiotic content meats

Customer Relationships

  • "Sub of the day"
  • Reward cards
  • Self-service
  • Electronic cash cards
  • "limited time" promotions

"Sub of the day"

Reward cards

Self-service

Electronic cash cards

"limited time" promotions

Customer Segments

  • Millenials
  • Kids
  • Baby boomers

Millenials

Kids

Baby boomers

Key Resources

  • Independent purchasing cooperative
  • Intellectual property
  • Franchisers
  • Employees
  • Localization in products

Independent purchasing cooperative

Intellectual property

Franchisers

Employees

Localization in products

Channels

  • Restaurants
  • Malls
  • Airports
  • Website
  • Television

Restaurants

Malls

Airports

Website

Television

Cost Structure

  • Distribution
  • Labour
  • Contracts
  • Taxes
  • IT infrastrucutre
  • Customer support activities

Distribution

Labour

Contracts

Taxes

IT infrastrucutre

Customer support activities

Revenue Streams

  • Sale of food
  • Brand imaging through sponsoring
  • Franchising revenue

Sale of food

Brand imaging through sponsoring

Franchising revenue

Brainstorming Space