Smash Tennis
Key Partners
ATPWTATV BroadcastersPlayersHost City GovtSponsors |
Key Activities
Venue PreparationFan Friendly & Atmosphere tennis MatchesFan ActivitiesTransport ArrangementsEvent PromotionATP/WTA BackingAttract/get top players for the event |
Value Proposition
Smash Tennis -New Tennis Tournament - Format TOP 32 Players 1 set matches. Draw at Random DoublesWhere Partner Chosen by Fans or Draw 3 Day EventPlayers Play multiple matches on each day Top Players InvolvedKey Pulling Point to draw crowd Speed of MatchesPlay Clock to Increase speed in-between points |
Customer Relationships
PartnersOnline - awareness |
Customer Segments
Casual Tennis FansWatched Big Grand Slam Events Sport Fans - GeneralYoung Generation Social Tennis PlayersLimited time to watch |
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Key Resources
Tennis VenueplayersVolunteersFan Interaction |
Channels
Tennis WebsitesSocial MediaAdvertising - Sporting EventsMedia Release - NewspaperPublicity EventsIn city Location |
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Cost Structure
Paying PlayersPrize Money or Appearance Fees Promotiong the EventTV Adverts and other Media Pubilications Staff TrainingInc Recruitment of Volunteers HospitalityEntertainment Provision |
Revenue Streams
TicketsBroadcasting Rights - TV and InternetMerchadiseHost City Bids |
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