Helth&Soul; Business Model Canvas

Problem

  1. Top 3 Problems you face
Problems of current websited offering similar services:

awful distribution of the photos and texttoo much wordsbad quality of photos boring to readno user experiencebad navigation through web site - difficult for user to understand what is going on no attractive deals

no developed marketing strategy
Solution

  1. Top 3 Solutions to your Problems
building an exhaustive database of healthcare facilities around the globe
Unique Value Proposition

  1. Single, clear, compelling message that states why you are different and worth buying
technological innovations represented by taking partnership with other teams
Offering access and description of the specialist which will cure our clients with testimonials and possibility to give personal feedback
we offer self development option combined with travelling
Value to users (travellers):

- booking option
-we offer self development option combined with travelling
- emphasize on health and personal growth
- simple user experience
- content - a lot of photos, less boring
text
- Offering access and description of the specialist which will cure our clients with testimonials and possibility to give personal feedback
- gamification elements

Value to partners

we bring clients
improving reputation

maybe

interesting videos about travelling
technological innovations represented by taking partnership with other teams

Unfair Advantage

  1. Can't be easily copied or bought
top 10 providers in each category
Customer Segments

  1. Target customers
users

Married pair between 40 and 70 years old

partners

hospitals
medical treatment centres
special centres related to mediation, spa, ayurverda etc.
ashrams
single healthcare professionals

Key Metrics

  1. Activity that drives retention/revenue
Building web platform
Go to market activities

testing demand

Product development
find sponsors
Legal issues
Channels

  1. Path to customers
social platforms
ngo and foundations
Top priority

Without payment: mailing list , SEO
google ads

Blogging

our blog
spiritual bloggers
health bloggers

other

banners on toursim informational pages
ngo and foundations

maybe:

social platforms

Cost Structure

  1. Customer acquisition costs, distribution costs, hosting...
marketing cost
Web platform development costs + maintenance cost (server, contents)
wages
Misc. expenses
Revenue Stream

  1. Revenue model, Life time value revenue...
% comission from health providors
advertising
Comission for remote consultancy with affiliated centers

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