Fly High Career Guidelines Business Canvas Model

Key Partners

  1. Who are your key partners?
    2. Who are your key suppliers?
Who are our Key Partners?

Don Sumdany Facilitation & Consultancy
NewsCred
EMK Center
Light castle Partners Ltd
BYLC
BCCP
CPC NSU
Bd Jobs
WebAble
Bangladesh Brand Forum
NSU HR Club
SAYS

Who are our key suppliers?

QED WORKS UK

Which Key Resources are we acquiring from partners?

venue
promotion
logistics

Which Key Activities do partners perform?

Networking
Publicity

Why we need Partners?

Optimization and economy
Reduction of risk and uncertainty
Acquisition of particular resources and activities

Key Activities

  1. What are your key activities?
What Key Activities do our Value Propositions require?


Problem Solving
Platform/Network

Our Offerings:

Facilitation & Consultancy
Training & Development
Workshops/Sessions/Events
Featured Article/Publication
Job Placement
Vacancy Announcement
Career Toolkit
Intermediate Lessons
Advanced Lessons

Value Proposition

  1. What are your value propositions?
Value Proposition

Qualitative

Company Background

Fly High Career Guidelines is a one-stop service platform providing the best up to date career toolkit aiming at professional development of the society.

Which one of our customer’s problems are we helping to solve?

lack of guidance on how to prepare one self for job market

Our Mission

Its mission is to help clients develop the strategy, motivation, and accountability required to succeed in their career, business, and personal lives.

What value do we deliver to the customer?

helping students/young entreprenur/professionals achieve their career aspirations

Which customer needs are we satisfying?

Social Need
Esteem Need

Characteristics

Innovative in its segment Market
Superior Performance
Customized module for specific cases
Creative Content
High Brand Value
Moderate Pricing
Optimum use of resources
Session fees collected in advance (risk reduction)
wide spread coverage
User friendly & convenient

What bundles of products and services are we offering to each Customer Segment?

Career Counseling
Training & Facilitation

Customer Relationships

  1. Your customer relationships?
Which ones have we established?

Personal assistance
Dedicated Personal Assistance

How are they integrated with the rest of our business model?

financial success and sustainability
customers who are loyal & generate yield

Who are our most important customers?

Private & Public University students who are looking for internship & other job vacancies across Bangladesh

What type of relationship does each of our Customer Segments expect us to establish and maintain with them?

Personal assistance
Dedicated Personal Assistance
Co-creation

Marketing Strategies

Lead Generation Program
Sample Previews
Free Talks/Networking
Referrals: Special Project Assistance
Online platform

Customer Segments

  1. Customer Segments
Segmentation

Niche Market

For whom are we creating value?

University Students
Young Entrepreneurs
Professionals

Key Resources

  1. What are your key resources?
What Key Resources do our Value Propositions require?

Physical
Intellectual (brand patents, copyrights, data)
Human
Financial

Our Modules

résumé building assistance, cover letter tips, CV for IT candidates, Applicant Tracking System, Public Speaking Skills, Career management lessons, interviewing techniques, Interview questions and answers, job-seeking strategies and networking opportunitiescareer is tied to identity, what it takes to be an Entrepreneur, how to orientate yourself in new role social media cheat sheets

Channels

  1. Channels
Through which Channels do our Customer Segments want to be reached?

Direct
Web
Partners

How are we reaching them now?

Web

How are our Channels integrated?

Company owned channels integration

Which ones work best?

Direct

Which ones are most cost-efficient?

Web

How do we raise awareness about our company’s products and services?

Social Media Marketing

How do we help customers evaluate our organization’s Value Proposition?

Feedback Form Submission
One to One Conversation

How do we allow customers to purchase specific products and services?

Prepayments/Cash
Online Payment via credit card or bKash
On the spot registration

How do we provide post-purchase customer support?

Telemarketing
Appointment

Cost Structure

  1. What about your cost structure?
What are the most important costs inherent in our business model?

Facilitator and Counselor fees
Office Rent
Employees Salary
Utility Bills
Logistics & Procurement

Which Key Resources are most expensive?

Human Resource
Physical Resource

Which Key Activities are most expensive?

Problem Solving

Our business is more:

Value Driven (focused on value creation, premium value proposition)

Characteristics:

Fixed Costs (salaries, rents, utilities)
Variable costs
Economies of scale
Economies of scope

Revenue Streams

  1. What are your revenue streams?
For what value are our customers really willing to pay?

unique content that shapes their career path to the right direction

For what do they currently pay?

Workshops/Seminars/Events

How are they currently paying?

Cash

How much does each Revenue Stream contribute to overall revenues?

Significant Contribution

Pricing Types:

Usage fee
Subscription Fees
Advertising

Fixed Pricing

Service feature dependent
Volume dependent

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