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Strengths ? Insert
Brand: Europeana is seen to be a strong pan-european playerRecognised as a leader in setting standards for digital cultureNetwork: Europeana has a strong network including leading institutions, aggregators and member statesRole: It is Europeana's role to set up and manage pan-european infrastructures for culture |
Weaknesses ? Insert
Value: Value proposition for joining the service is not clear enough yetSustainability: Sustainability of Europeana and this service is seen to be uncertainUSP: Difference between this service and established leaders such as Amazon not clear enough yetRelationship with national and regional initiatives need to be clarifiedRelationship between the Europeana end user service and Europeana Cloud Service is ambiguous and needs to be clarified |
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Opportunities ? Insert
First mover advantage: there are no other established players yet in culture (although new initiatives are popping up fast)Europeana is well positioned to become the overarching Cloud infrastructure for culture that sets interoperability standards for the rest (National, regional, smart cities)Efficiencies: Europeana Cloud Services can create a much more efficient aggregation infrastructure in Europe |
Threats ? Insert
If we don't claim space quickly others willIf we fail to create enough common ground we will not be able to get other aggregators to joinFixed yearly budget and project-based fundingPublic cultural institutions may not yet be ready to adopt cloud services in terms of the way such services are paid. |
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Insert Brainstorm Modeaa |
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