Buckets
Key Partners
Travel AgenciesSmall business owners- Restaurant owners Corporations- Lose Weight (Jenny Craig, WeightWatchers, weight loss drug, gym) |
Key Activities
Build and release "buckets" appAcquire sponsorsAcquire usersPromote application |
Value Proposition
Complete personal goalsStrengthen relationships with existing connectionsMeet new people with similar interests |
Customer Relationships
Self ServiceUsers should create bucket list items, meet up with others, select sponsored bucket list items without hand-holding |
Customer Segments
SponsorsThose who want to advertise their activities or services Broad marketAnyone who is interested in accomplishing things with others Somewhat tech-savvyCan operate a relatively complicated smartphone app |
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Key Resources
Smartphone Device (iOS)For software development Email (for login)Engineers / Designers / MarketingTalking to key partners (customers) |
Channels
Apple App Store(most social media) Word of MouthPhysical Ads on Sponsor appsMaybe a sponsor puts an Buckets ad in their store |
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Cost Structure
Apple Dev License- yearly $99 (fixed) Employee salaries, benefitsComputer Maintenance |
Revenue Streams
"Featured" Bucket ItemsHave companies pay for certain bucket items to show up. Ads"Featured" Places to complete Bucket Items Charge to Download$0.99 for app download |