Math Outside the Box

Key Partners

  1. Who are your key partners?
    2. Who are your key suppliers?
math teachers
private schools
public school systems
Key Activities

  1. What are your key activities?
getting involved in the story
learning basic math skills
playing with everyday objects
performance reports for parents
Value Proposition

  1. What are your value propositions?
We want to build children's math challenges that are grounded in real world applications.
Our goal is to make math meaningful and relatable, not just trivial busy work.
Customer Relationships

  1. Your customer relationships?
children's parents trust our application to provide problems and tasks that improve their child's understanding of math
feedback: after the bare bones of the app are in place, allowing parents to give structured feedback on what they like and don't like.
Customer Segments

  1. Customer Segments
Parents who want to make math more meaningful for their children
most important customers are the parents of first graders
parents: improving child's learning experience at home
teachers: engage students in class
school systems: improve learning approach, prestige of providing innovative learning environments
Key Resources

  1. What are your key resources?
teachers
math textbooks
parent feedback
Channels

  1. Channels
Google Play Store
> free channel
> discoverable
> native, familiar
Cost Structure

  1. What about your cost structure?
content creators: writers, designers for each chapter and world
programmers: people making the stories come alive with animations and app mechanics
Revenue Streams

  1. What are your revenue streams?
Freemium
unlock chapters
explore new worlds
enjoy the app first, then pay for more content
for schools: monthly subscription, all content unlocked
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