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Problem ?    Insert

  1. Top 3 Problems you face
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*120 million people smoke in India(approx).

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*According to the WHO, India is home to 12% of the world’s smokers.

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*More than 10 million people die every year due to tobacco related illnesses and the number is increasing by the day.

Solution ?    Insert

  1. Top 3 Solutions to your Problems
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A Nicotine based nasal inhaler used to subsequently reduce a habituated smoker’s tobacco intake, parallely providing pleasure.

Unique Value Proposition ?    Insert

  1. Single, clear, compelling message that states why you are different and worth buying
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*The nasal inhaler delivers nicotine to the bloodstream quickly because its absorbed through the nasal mucous membrane.

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*Its user-friendly and does not emit any form of vapor or smoke whatsoever.

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*Its relieves withdrawal symptoms very quickly and lets you control you cravings.

Unfair Advantage ?    Insert

  1. Can't be easily copied or bought
Customer Segments ?    Insert

  1. Target customers
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*Regular Smokers

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*Tobacco Addicts

Key Metrics ?    Insert

  1. Activity that drives retention/revenue
Channels ?    Insert

  1. Path to customers
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*Pharmacies

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*Tobacco Cessation Clinics


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*Therapy Clinics

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*Our Website

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*E-commerce Streams

Cost Structure ?    Insert

  1. Customer acquisition costs, distribution costs, hosting...
Revenue Stream ?    Insert

  1. Revenue model, Life time value revenue...

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