IKEA BMC
Key Partners
Source used IKEA furniture from small local stores Partnership with existing classified buying selling websites to get used IKEA furniture Transport service provider |
Key Activities
Buying of used IKEA furniture Repair damages and post it for selling on website |
Value Proposition
Buying & selling of old IKEA furniture Make the product long lasting by repair before selling Make a set of essential must have furniture and lease it on a monthly price Offer installation & uninstall service for leasing of essential furniture |
Customer Relationships
Chat support on website Call center support IKEA store help counter |
Customer Segments
Students & Professionals who have to stay for short term at one place (<6 months) want to lease essential furniture for a monthly fee Families who wish to refurnish their homes and want to sell used existing IKEA furniture People who buy new houses and want to buy good quality used IKEA furniture |
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Key Resources
Hire designer & installation team A warehouse/store for used furniture |
Channels
E commerce website for buying & selling Social media for advertising & awareness Store cum warehouse |
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Cost Structure
Cost of Equipments Wages of design & install team Cost of running the website Cost of store cum warehouse |
Revenue Streams
Monthly fee from leasing essential furniture Brokrage fee on selling used furniture Revenue by advertising on the website |
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