The Horsemanship Internship

Key Partners

  1. Who are your key partners?
    2. Who are your key suppliers?
Buck Brannaman
Isaac (horses and knowledge)
Reata (knowledge)
A Legacy of Legends
European Internship

Italy

Key Activities

  1. What are your key activities?
Equine Activities
Problem Solving
Common Sense
Networking
Value Proposition

  1. What are your value propositions?
Experience
Knowledge
Performance
Teaching the skills learned
Building the foundations of horsemanship.
Customer Relationships

  1. Your customer relationships?
Recurring Customers

-that want to further their education

Customer Segments

  1. Customer Segments
Skilled Horsemen
Unskilled Horsemen
Anyone interested in advancing their equine knowledge and expertise
College Students in Equine Programs
Legacy of Legends Recipients
International Clients

fans of Buck

Key Resources

  1. What are your key resources?
Buck Brannaman
Horses
Channels

  1. Channels
Website
Social Media
Flyers and Brocures

-mostly at horse events (rodeos, shows, etc.)

Buck Brannaman Clinics
Cost Structure

  1. What about your cost structure?
Feed for Horses
Salaries
Housing
Horse Care

Farrier, Vet bills, grooming, etc.

Insurance

both for horses and customers

Facility Upkeep
Fuel
Revenue Streams

  1. What are your revenue streams?
Program Fees
Sales Revenue
Legacy of Legends
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