SkillSwap

Problem

Top 3 Problems you face

The Problem

1. People have skills that they want to learn, but too many barriers to connect with teachers.
2. People have untapped potential to teach the skills they know.
3. Teachers and learners are considered mutually exclusive.

Solution

Top 3 Solutions to your Problems

Our Solution

1. Find someone nearby with the skill you want to learn instantly.
2. Teach a skill to someone.
3. Pay it forward by teaching skills you've learned from others in the app.

Unique Value Proposition

Single, clear, compelling message that states why you are different and worth buying

Form Connections

By meeting one-on-one in person, you can form connections with other users and become part of a community of learners and teachers.

Everyone You Will Ever Meet Knows Something You Don't

Grow as a person, both by learning a diverse set of new skills, and by extending that knowledge to those around you

When one teaches, two learn

Teaching a skill is one of the best ways to improve that skill. By helping others, you also help yourself by developing a mastery of that skill.

It's Free!

All you pay is your time.

Unfair Advantage

Can't be easily copied or bought

Our Teaching is Free

We don't have to hire or pay teachers.

Our Teaching is In-Person

People can get one-on-one help instead of passively trying to absorb a video.

Customer Segments

Target customers

College Students

This target market has both the skills and the need for on-demand teaching.
Specifically, underclassmen (targeting Freshmen and Sophomores) are more likely to struggle transitioning to a college environment. They will more likely be looking for channels to help them, and will be around longer to help foster the community.

High Density Areas

In order to find a match, the more people close-by the better.

Key Metrics

Activity that drives retention/revenue

Short Term: 3 month

-50 people who teach at least once a week
-3:1 Ratio of Learners to Teachers
-Total 200 Hours Exchanged Per Month

Long Term

-15% of students on campus
-80% successful matches within the hour
-3:2 Ratio of Learners to Teachers

Channels

Path to customers

Flyering

Post on university bulletin boards. Target places with high volume of people waiting for TAs, i.e. office hours.

Online

Blast to e-mail listservs and push hard on social media.

Major Events

Host Skill Swap Meets where people come to the gym/park to learn a ton of skills using the app. This will help populate the app with initial data.

Tabling

As we move to other universities, give out swag at tables.

Cost Structure

Customer acquisition costs, distribution costs, hosting...

Tech

Server costs and database costs.

Spreading Our Wings

Pay initial teachers to address new consumers at onset. Once user base becomes more self-sustainable, we will stop paying.

Coders

Need to eat. (Long term)

Revenue Stream

Revenue model, Life time value revenue...

Time is Money

People can earn time by teaching others, but people can also purchase extra time for a fee.

Affliliated Links

When people are learning a skill, show related links to retailers or services that pay to be featured on the app. For example, feature an electronics store if people need help with engineering.