Business Model Canvas
1. Key Partners
Clubs and Bars
The main key partners are clubs and bars since we are the intermediate/service that brings guests and clubs/bars together.
2. Key Activities
Key activities
The main key activities to achieve the value propositions are as follows: - Set up the questionnaire to provide a custom-made recommendation. - Resources that are used is knowledge and sharing information. - Designing a website and a customized survey.
3. Value Proposition
What makes us unique?
The consumer should choose our service over the other intermediates since we provided a custom survey recommendation to students and provide them with the real unique spots in Amsterdam.
4. Customer Relationships
Customer relationships
This business is predominantly run online, so the relationships with the customers will be online too.
5. Customer Segments
Customer segments
The overall target group is between 16 and 30 years old both men and woman. The customer segment that is most important to our business students between 18 and 24
6. Key Resources
Key resources
The key resources needed to achieve key activities: - Information of the bars and clubs on the website - Electricity - Internet connection - Information provided from experts/students
7. Channels
Channels
Channels used by consumers to eventually get to our business are, for instance: - Social media - Offline advertising - Mouth to mouth communication
8. Cost Structure
Cost Structure
Costs that must be made to realize this product is, for instance: - Buying the domain name - Setting the website - Recruiting bars and club - Online and offline marketing
9. Revenue Streams
Revenue Streams
Revenue is made by two main resources these are: 1. The commission earned for each reservation or visit made by means of our website - Online sponsoring via our webiste
