Smart Bags4Girls
1. Key Partners
Key New Partners
-Airtel Uganda to cover costs of the bag. -My former School Kitante Primary School to inform parents to purchase the Smart Bag as a necessity for the girls and also so support a disadvantaged girl in return. -Reach Hand Uganda and Reproductive health Uganda to have good polished SRH information and keep improving it. -Mukwano industry to add small customized washing soap in the bag
2. Key Activities
Activities
-Design and brand the bag. -Procuring contents of the bag like the menstrual grooming kit. -designing and printing the SRH information. -Awareness of the bag. -Provision and sell of the bag.
3. Value Proposition
Beneficiaries
-Girls aged 12 to 17 years in primary and secondary schools.
proposition
Current Partners
-256 Youth Platform for grooming kit. -Take a child to school Uganda and Uganda Muslim Women Civilization Initiative for mobilzation of schools with disadvataged girls in need of the product. - -YALI Uganda reaching key decision makers in government and local communities. -Women Health Foundation for SRH information. -NBS for media awareness of the product. -GG Multimedia for branding the product. -VisionI for photography and videography for M and E for the implementation of the product.
4. Customer Relationships
Feed back
The bag will have in it a number, online name, website and email address for the beneficiaries to call and give feed back. we will place feedback boxes in schools and communities we have reached
type of relationship
Beneficiaries expect the product to maintain there privacy, give them convenience and bring them confidence
5. Customer Segments
6. Key Resources
7. Channels
How to reach them
-The girls want be reached directly by word of mouth, through their parents or family members,teachers or local leaders. -we can also reach them faster using a community radio. - Am reaching them now through their schools and through the area local council 1 leader because its the most effective channel
-Physical Space -online and media presence -Editing, Designing and Branding SRH Information -Mobilzation networks. -Administration. -Product Brand and Design -sourcing and branding items menstrual grooming kit.
8. Cost Structure
Costs
-Production costs of the bag -Marketing, awareness and branding costs of of bag -Administration costs -feed back costs
Shared costs
-Production of pads. -printing SRH information -Awareness costs
9. Revenue Streams
revenue
-fundraising events - Music concerts,Girls Run, girls football tournament, High tea. -Selling of bags to schools that can afford them so that we can give the girls who cant afford them for free.
